Did You Know?
Canadians are more likely to trust ads from Ad Standards members. Find out more in our 2022 report: State of Advertising Perceptions & Attitudes, conducted by Numerator.
Library
- Ad Standards Advisories
- Advertising of Cannabis Products
- Advertising of Vaping Products
- Consumer Research
- Guidelines for the Use of Comparative Advertising and Guidelines for the Use of Research and Survey Data to Support Comparative Advertising Claims
- Student Centre
- Truth in Advertising Matters Video Series
- Volunteer Opportunities
Canadian Code of Advertising Standards and Related Documents
Ad Standards Clearance Services Reference Library
- Alcoholic Beverage Advertising
- Children’s Advertising
- Nonprescription Drug and Natural Health Product Advertising
- Direct-to-Consumer Prescription Drug Messaging
- Cosmetic Advertising
- Food and Non-alcoholic Beverage Advertising
- Media Literacy Week 2020 - "Unboxing Videos: Unboxed!"
Compliance Plus Programs
Automotive Advertising
- Interpretation Guideline #4 – Alleged Infractions of Clauses 10 or 14: Motor Vehicle Advertising
- Ad Standards Advisory: (2006) Automobile advertising
DAAC/AdChoices Program
- DAAC Principles for Online Interest-Based Advertising
- Accountability/Submit a Complaint
- AdChoices Accountability Program Compliance Reports
Influencer Marketing
- Influencer Marketing Overview
- Influencer Marketing Steering Committee Disclosure Guidelines
- Interpretation Guideline #5 – Testimonials, Endorsements, Reviews
- Influencer Marketing Research 2021 - Conducted by Caddle Canada
Spirits/Alcoholic Beverage Advertising
- Spirits Canada’s Code of Responsible Advertising and Marketing
- Complaint Procedure: Spirits Canada’s Code of Responsible Advertising and Marketing
Non-Partisan Review for Government Advertising
The Canadian Children's Food and Beverage Advertising Initiative (CAI)
Strategic Partners
Canadian Advertising Industry Associations and Organizations
Self-Regulatory Bodies in Other Countries
- European Advertising Standards Alliance
- International Advertising Association
- Austria: Österreichischer Werberat (ÖWR)
- Czech Republic: Rada Pre Reklamu (SRPR)
- Denmark: ReklameForum
- Finland: Liiketapalautakunta (LTL)
- France: Bureau de Vérification de la Publicité (BVP)
- Germany: Deutscher Werberat (DW)
- Greece: Enossi Diafimistikon Etairion Ellados (EDEE)
- Ireland: Advertising Standards Authority for Ireland (ASAI)
- Italy: Istituto dell'Autodisciplina Pubblicitaria (IAP)
- Netherlands: Stichting Reclame Code (SRC)
- New Zealand: Advertising Standards Authority (ASANZ)
- Portugal: Instituto Civil da Autodisciplina da Publicidade (ICAP)
- Russia: Reklamny Sovet Rossii (RSR)
- Slovak Republic: Rada Pre Reklamu (SRPR)
- Slovenia: Slovenska Oglaševalska Zbornica (SOC)
- South Africa: Advertising Standards Authority of South Africa (ASASA)
- Spain: Asociación para la Autorregulación de la Comunicación Comercial (Autocontrol)
- Switzerland: Commission Suisse pour la Loyauté (CSL)
- Turkey: Reklam Özdenetim Kurulu (RÖK)
- UK (non-broadcast media): The Advertising Standards Authority Limited (ASA)
- UK (television): Clearcast
- UK (television): Ofcom
- USA: Advertising Review Council
- USA: American Association of Advertising Agencies
- USA: Entertainment Software Rating Board
- USA: National Advertising Division (NAD)