Helpful Tip
Maximize your preclearance review by involving us early in your creative process; request a concept assessment and share your strategy.
Advertising Preclearance
Ad Standards has been providing advertising preclearance for the Canadian industry for over 30 years, beginning with the review of broadcast advertising to children in 1972. As additional categories of broadcast advertising were identified for review, Ad Standards expanded its preclearance service at the request of both industry and government. Today, Ad Standards Clearance Services is Canada’s leading not-for-profit preclearance body delivering a fee-based, objective and independent advertising copy review and advisory service for industry. Preclearance services are available in six divisions:
- Alcoholic Beverages
- Children’s Advertising
- Cosmetics
- Food and Non-Alcoholic Beverages
- Responsible Advertising of Foods & Beverages to Children
- Health Products
| Office Closures: Our offices will be closed on Tuesday, December 16, and for the winter holidays from Wednesday, December 24 to January 1, 2026, inclusively. The Toronto offices will reopen on Friday, January 2, at 9:00 a.m. The Montreal offices will reopen on Monday, January 5. |
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Read this before submitting your ads!
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Need help with your submission? Additional Support: clearance@adstandards.ca |
Ad Standards Clearance Services analysts provide expertise across all six areas providing advertisers with the confidence that their advertising messages comply with applicable sectoral legislation, regulations, codes and guidelines.
Through a proactive education and outreach program, Ad Standards Clearance is dedicated to keeping the industry informed of regulatory and legislative trends through workshops, custom consultations and seminars for advertisers, agencies and other members. View upcoming events.